The Resource Youth exposure to alcohol advertising on television, 2001 to 2007, Center on Alcohol Martketing and Youth, (electronic resource)

Youth exposure to alcohol advertising on television, 2001 to 2007, Center on Alcohol Martketing and Youth, (electronic resource)

Label
Youth exposure to alcohol advertising on television, 2001 to 2007
Title
Youth exposure to alcohol advertising on television, 2001 to 2007
Statement of responsibility
Center on Alcohol Martketing and Youth
Title variation
Alcohol advertising on television, 2001 to 2007
Contributor
Subject
Genre
Language
eng
Additional physical form
Also issued in print.
Cataloging source
MMU
Illustrations
illustrations
Index
no index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
  • statistics
http://library.link/vocab/relatedWorkOrContributorName
Georgetown University
http://library.link/vocab/subjectName
  • Advertising
  • Alcohol Drinking
  • Adolescent
  • Mass Media
  • United States
  • United States
Label
Youth exposure to alcohol advertising on television, 2001 to 2007, Center on Alcohol Martketing and Youth, (electronic resource)
Instantiates
Publication
Note
  • "June 24, 2008."
  • Title from pdf caption (viewed August 11, 2008)
Antecedent source
unknown
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
mixed
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Executive summary -- Why the concern -- About this report -- Alcohol product advertising on television, 2001-2007: an overview -- The alcohol industry's 30% threshold -- Youth overexposure to alcohol product advertising on television -- Ranking brand performance -- Alcohol industry "Responsibility" advertising on television, 2001 to 2007 -- Conclusion
Control code
243469211
Dimensions
unknown
Extent
1 electronic text (17 pages)
File format
unknown
Form of item
electronic
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
digital, PDF, illustrations
Quality assurance targets
unknown
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)243469211
System details
  • Adobe Acrobat required
  • Mode of access: World Wide Web
Type of computer file
Text in PDF format.
Label
Youth exposure to alcohol advertising on television, 2001 to 2007, Center on Alcohol Martketing and Youth, (electronic resource)
Publication
Note
  • "June 24, 2008."
  • Title from pdf caption (viewed August 11, 2008)
Antecedent source
unknown
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
mixed
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Executive summary -- Why the concern -- About this report -- Alcohol product advertising on television, 2001-2007: an overview -- The alcohol industry's 30% threshold -- Youth overexposure to alcohol product advertising on television -- Ranking brand performance -- Alcohol industry "Responsibility" advertising on television, 2001 to 2007 -- Conclusion
Control code
243469211
Dimensions
unknown
Extent
1 electronic text (17 pages)
File format
unknown
Form of item
electronic
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
digital, PDF, illustrations
Quality assurance targets
unknown
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)243469211
System details
  • Adobe Acrobat required
  • Mode of access: World Wide Web
Type of computer file
Text in PDF format.

Library Locations

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  • Miller Nichols LibraryBorrow it
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    39.035061 -94.576518
  • UMKCBorrow it
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    39.035061 -94.576518
  • UMKCBorrow it
    800 E 51st St, Kansas City, MO, 64110, US
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