Coverart for item
The Resource The social wave : why your small business is wiping out with social media and how to fix it, Starr Hall

The social wave : why your small business is wiping out with social media and how to fix it, Starr Hall

Label
The social wave : why your small business is wiping out with social media and how to fix it
Title
The social wave
Title remainder
why your small business is wiping out with social media and how to fix it
Statement of responsibility
Starr Hall
Creator
Subject
Language
eng
Summary
"Presenting a dynamic look beyond status updates, daily tweets, and weekly posts, social media strategist Starr Hall empowers you to break out of your social media comfort zone and start making waves. Includes: The latest strategies for 25 of today's hottest industries revealing 5 proven tips for each; Social Site Comparison--a complete review of strengths, weaknesses, and added values; Wave Tips--common social media problems and mistakes and proven fixes; Hidden Treasures--the best online sites and resources you're not using (yet); Case studies illustrating victories and shipwrecks--learn what works and what will sink you"--Provided by publisher
Member of
Cataloging source
EBLCP
http://library.link/vocab/creatorName
Hall, Starr
Dewey number
658.872
Illustrations
illustrations
Index
index present
LC call number
HF5415.1265
LC item number
.H352 2011eb
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/subjectName
  • Internet marketing
  • Social media
  • Small business marketing
  • Online social networks
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • Internet marketing
  • Small business marketing
  • Social media
Label
The social wave : why your small business is wiping out with social media and how to fix it, Starr Hall
Instantiates
Publication
Note
Includes index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
1. Sailing the social ocean -- 2. Creating waves -- 3. Be the big fish -- 4. Stop paddling upstream, start sailing -- 5. Know the tide -- 6. How to deal with the sharks online -- 7. Jumping on the blogging boat -- 8. The octopus approach for video creation and marketing -- 9. Swimming in a sea of content -- 10. Get off of the island -- 11. How to convert small fish into big fish -- 12. The tidal wave approach -- 13. Anchoring online relationships -- 14. Checking out socialships online -- 15. Online hidden treasures -- 16. Customize your social ship -- 17. Navigating the social ocean -- 18. Make some waves in your industry -- 19. Victories and shipwrecks -- Index
Control code
756484334
Dimensions
unknown
Extent
1 online resource (xix, 268 pages)
Form of item
online
Isbn
9781613081662
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations
http://library.link/vocab/ext/overdrive/overdriveId
4a43b181-e107-4b7a-9709-ed4ec298ebc9
Specific material designation
remote
System control number
(OCoLC)756484334
Label
The social wave : why your small business is wiping out with social media and how to fix it, Starr Hall
Publication
Note
Includes index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
1. Sailing the social ocean -- 2. Creating waves -- 3. Be the big fish -- 4. Stop paddling upstream, start sailing -- 5. Know the tide -- 6. How to deal with the sharks online -- 7. Jumping on the blogging boat -- 8. The octopus approach for video creation and marketing -- 9. Swimming in a sea of content -- 10. Get off of the island -- 11. How to convert small fish into big fish -- 12. The tidal wave approach -- 13. Anchoring online relationships -- 14. Checking out socialships online -- 15. Online hidden treasures -- 16. Customize your social ship -- 17. Navigating the social ocean -- 18. Make some waves in your industry -- 19. Victories and shipwrecks -- Index
Control code
756484334
Dimensions
unknown
Extent
1 online resource (xix, 268 pages)
Form of item
online
Isbn
9781613081662
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations
http://library.link/vocab/ext/overdrive/overdriveId
4a43b181-e107-4b7a-9709-ed4ec298ebc9
Specific material designation
remote
System control number
(OCoLC)756484334

Library Locations

    • UMKCBorrow it
      800 E 51st St, Kansas City, MO, 64110, US
      39.035061 -94.576518
    • Health Sciences LibraryBorrow it
      2411 Holmes St, Kansas City, Kansas City, MO, 64108, US
      39.083418 -94.575323
    • Leon E. Bloch Law LibraryBorrow it
      500 E. 52nd Street, Kansas City, MO, 64110, US
      39.032488 -94.581967
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