The Resource Preaching on wax : the phonograph and the shaping of modern African American religion, Lerone A. Martin
Preaching on wax : the phonograph and the shaping of modern African American religion, Lerone A. Martin
Resource Information
The item Preaching on wax : the phonograph and the shaping of modern African American religion, Lerone A. Martin represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri-Kansas City Libraries.This item is available to borrow from 1 library branch.
Resource Information
The item Preaching on wax : the phonograph and the shaping of modern African American religion, Lerone A. Martin represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri-Kansas City Libraries.
This item is available to borrow from 1 library branch.
- Summary
- "From 1925 to 1941, approximately one hundred African American clergymen teamed up with leading record labels such as Columbia, Paramount, Victor-RCA to record and sell their sermons on wax. While white clerics of the era, such as Aimee Semple McPherson and Charles Fuller, became religious entrepreneurs and celebrities through their pioneering use of radio, black clergy were largely marginalized from radio. Instead, they relied on other means to get their message out, teaming up with corporate titans of the phonograph industry to package and distribute their old-time gospel messages across the country. Their nationally marketed folk sermons received an enthusiastic welcome by consumers, at times even outselling top billing jazz and blues artists such as Bessie Smith and Ma Rainey. These phonograph preachers significantly shaped the development of black religion during the interwar period, playing a crucial role in establishing the contemporary religious practices of commodification, broadcasting, and celebrity. Yet, the fame and reach of these nationwide media ministries came at a price, as phonograph preachers became subject to the principles of corporate America. In Preaching on Wax, Lerone A. Martin offers the first full-length account of the oft-overlooked religious history of the phonograph industry. He explains why a critical mass of African American ministers teamed up with the major phonograph labels of the day, how and why black consumers eagerly purchased their religious records, and how this phonograph religion significantly contributed to the shaping of modern African American Christianity"--
- Language
- eng
- Extent
- xvii, 243 pages
- Contents
-
- Introduction: Phonograph religion
- "The machine which talks!" : the phonograph in American life and culture
- "Ragtime music, ragtime morals" : race records and the problem of amusement
- Selling to the souls of Black folk : the commodification of African American sermons
- Apostles of modernity : phonograph religion and the roots of popular Black religious broadcasting
- A new preacher for a new negro : phonograph religion and the new Black social authority
- "Say good-bye to chain stores!" : recorded sermons and protest
- Conclusion: Let the record play! : communication and continuity in African American religion and culture
- Isbn
- 9780814708323
- Label
- Preaching on wax : the phonograph and the shaping of modern African American religion
- Title
- Preaching on wax
- Title remainder
- the phonograph and the shaping of modern African American religion
- Statement of responsibility
- Lerone A. Martin
- Subject
-
- Hörfunk
- Mission
- PERFORMING ARTS -- Radio | History & Criticism
- Phonograph
- Phonograph
- Phonograph
- RELIGION -- General
- Radio broadcasting -- Religious aspects
- Radio broadcasting -- Religious aspects
- SOCIAL SCIENCE -- Ethnic Studies | African American Studies
- Schwarze
- USA
- African Americans -- Religion
- African Americans -- Religion
- Language
- eng
- Summary
- "From 1925 to 1941, approximately one hundred African American clergymen teamed up with leading record labels such as Columbia, Paramount, Victor-RCA to record and sell their sermons on wax. While white clerics of the era, such as Aimee Semple McPherson and Charles Fuller, became religious entrepreneurs and celebrities through their pioneering use of radio, black clergy were largely marginalized from radio. Instead, they relied on other means to get their message out, teaming up with corporate titans of the phonograph industry to package and distribute their old-time gospel messages across the country. Their nationally marketed folk sermons received an enthusiastic welcome by consumers, at times even outselling top billing jazz and blues artists such as Bessie Smith and Ma Rainey. These phonograph preachers significantly shaped the development of black religion during the interwar period, playing a crucial role in establishing the contemporary religious practices of commodification, broadcasting, and celebrity. Yet, the fame and reach of these nationwide media ministries came at a price, as phonograph preachers became subject to the principles of corporate America. In Preaching on Wax, Lerone A. Martin offers the first full-length account of the oft-overlooked religious history of the phonograph industry. He explains why a critical mass of African American ministers teamed up with the major phonograph labels of the day, how and why black consumers eagerly purchased their religious records, and how this phonograph religion significantly contributed to the shaping of modern African American Christianity"--
- Assigning source
- Provided by publisher
- Cataloging source
- DLC
- http://library.link/vocab/creatorName
- Martin, Lerone A
- Dewey number
- 261.5/208996073
- Illustrations
- illustrations
- Index
- index present
- LC call number
- BR563.N4
- LC item number
- M378 2014
- Literary form
- non fiction
- Nature of contents
- bibliography
- Series statement
- Religion, race, and ethnicity
- http://library.link/vocab/subjectName
-
- African Americans
- Phonograph
- Radio broadcasting
- RELIGION
- SOCIAL SCIENCE
- PERFORMING ARTS
- Schwarze
- Mission
- Phonograph
- Hörfunk
- African Americans
- Phonograph
- Radio broadcasting
- USA
- Label
- Preaching on wax : the phonograph and the shaping of modern African American religion, Lerone A. Martin
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier.
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent.
- Contents
- Introduction: Phonograph religion -- "The machine which talks!" : the phonograph in American life and culture -- "Ragtime music, ragtime morals" : race records and the problem of amusement -- Selling to the souls of Black folk : the commodification of African American sermons -- Apostles of modernity : phonograph religion and the roots of popular Black religious broadcasting -- A new preacher for a new negro : phonograph religion and the new Black social authority -- "Say good-bye to chain stores!" : recorded sermons and protest -- Conclusion: Let the record play! : communication and continuity in African American religion and culture
- Control code
- 876883230
- Dimensions
- 24 cm.
- Extent
- xvii, 243 pages
- Isbn
- 9780814708323
- Lccn
- 2014024572
- Media category
- unmediated
- Media MARC source
- rdamedia.
- Media type code
-
- n
- System control number
- (OCoLC)876883230
- Label
- Preaching on wax : the phonograph and the shaping of modern African American religion, Lerone A. Martin
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier.
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent.
- Contents
- Introduction: Phonograph religion -- "The machine which talks!" : the phonograph in American life and culture -- "Ragtime music, ragtime morals" : race records and the problem of amusement -- Selling to the souls of Black folk : the commodification of African American sermons -- Apostles of modernity : phonograph religion and the roots of popular Black religious broadcasting -- A new preacher for a new negro : phonograph religion and the new Black social authority -- "Say good-bye to chain stores!" : recorded sermons and protest -- Conclusion: Let the record play! : communication and continuity in African American religion and culture
- Control code
- 876883230
- Dimensions
- 24 cm.
- Extent
- xvii, 243 pages
- Isbn
- 9780814708323
- Lccn
- 2014024572
- Media category
- unmediated
- Media MARC source
- rdamedia.
- Media type code
-
- n
- System control number
- (OCoLC)876883230
Subject
- Hörfunk
- Mission
- PERFORMING ARTS -- Radio | History & Criticism
- Phonograph
- Phonograph
- Phonograph
- RELIGION -- General
- Radio broadcasting -- Religious aspects
- Radio broadcasting -- Religious aspects
- SOCIAL SCIENCE -- Ethnic Studies | African American Studies
- Schwarze
- USA
- African Americans -- Religion
- African Americans -- Religion
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